JANELLE KROLL
WE WORKED WITH APPLE TO CREATE THIS VIDEO FOR JANELLE KROLL BY HELPING DEVELOP THE CONCEPT AND ASSEMBLING AN OSCAR-WINNING TEAM TO BRING IT TO LIFE, RESULTING IN THE ARTIST’S MOST VIEWED VIDEO EVER. IT WAS CO-DIRECTED BY CTRL5'S FOUNDER, OWEN BROWN, AND PREMIERED ON APPLE MUSIC.
OWEN BROWN, JANELLE KROLL & LAURA WASS
CTRL5
DAVID ARIEW
OWEN BROWN
WE DIDN’T JUST LAUNCH THE VIDEO WITH THE WORLD’S BIGGEST TECH COMPANY, BUT ALSO WITH AMERICA’S LARGEST ENVIRONMENTAL NON-PROFIT, THE NATURE CONSERVANCY. TOGETHER WE BUILT A CAMPAIGN
AROUND THE VIDEO IN ORDER TO RAISE MONEY TO FIGHT GLOBAL WARMING AND TO PREVENT THE ICE CAPS FROM MELTING AWAY, LIKE THE CHARACTERS IN THE MUSIC VIDEO.
